Masonry Magazine October 1963 Page. 4
announcing
QBlock
A NATIONWIDE QUALITY CONTROL PROGRAM FOR THE CONCRETE MASONRY INDUSTRY
WHAT IS
Q Block?
Q Block is a new concept in the concrete block industry. It represents the first national standard for concrete block established by the industry itself. All Q Block manufactured exceeds A.S.T.M. standards.
WHO CAN MAKE
Q Block?
Q Block is manufactured solely by members of the National Concrete Masonry Association. And only members whose block meet Q Block specifications may associate their products with the Q Block identification.
HOW IS Q Block
QUALITY MAINTAINED?
Samples of block truly representative of NCMA members' regular production are tested periodically by independent testing laboratories to insure that the block meets all Q Block standards of quality. If a member produces block which is below specified standards, then the Q Block franchise is taken away from that member. The Q block program will assure that block made to a common standard will be available nationally, giving greater flexibility to designers and contractors handling jobs at great distances from their headquarters.
HOW DOES
QBlock
BENEFIT ARCHITECTS AND BUILDERS?
Q Block is a national standard for the entire block industry. It means the users of block can specify this versatile material with full assurance that it meets high specifications everywhere. Architects and builders now have in this building material beauty and versatility, a distinctive texture for handsome wall effects both inside and out. Complete fire-safety, sound absorption, self-insulation are other inherent qualities... And now with Q Block, you not only have a building material which is readily available in every part of the country, but one which is nationally uniform in structural excellence.
For the name of your nearest Q Block producer write:
NATIONAL CONCRETE MASONRY ASSOCIATION 1015 WISCONSIN AVENUE, N.W. WASHINGTON 7, D.C.
*A NEW NATIONAL STANDARD OF EXCELLENCE