Masonry Magazine March 2004 Page. 17
Masonry: Where do you think the masonry industry is going to be 10 years from now?
House: The exceptionally qualified architects have always designed with masonry because of the many benefits it offers. Due to economics, I think the savvy owners will want to build a longer lasting structure that can only be achieved with the use of masonry construction. I think there will be more masonry structures built in the United States then ever before.
Masonry: What do you think will be the masonry industry's biggest competitor in 10 years?
House: Masonry does not have an equal that can compete, whether it is structural or veneer on steel studs. I think pre-cast concrete will be the only material that has an opportunity, but masonry is a much better value and less expensive. Wood frame construction is going to bow out to steel frame construction. There may be a composite material that will gain popularity, but will not have much effect within the next 10 years.
Masonry: What do you feel are the most critical issues you'll face with future government regulations?
House: Paying increased tax is, and will continue to be, the number one issue. The IRS will be doing more to protect their interests, including audits, rules and certification of tax returns with harsher penalties for violators, consequently increasing the need for accurate accounting. They will become more involved, forcing the home building industry to the same. This will drive the cost of a home upward so the American Dream may be a thing of the past.
Masonry: Which group do you feel has the bigger impact on masonry's future: architects, engineers or general contractors?
House: Definitely structural engineers have the bigger impact on masonry today and in the future. The architects have the ability to sway the owners into designing with alternate materials, but there is not another material or even a close choice that allows both maintenance and design elements on exterior and interior walls like masonry. The significant general contractors appreciate masonry structures because of the ease and beauty of their project-provided they contract with a qualified mason subcontractor.
Masonry: What do you like most about being a member of MCAA?
House: The MCAA keeps us up-to-date and informed of changing issues, meetings, exhibits, OSHA legislation, promotional and instructional literature, along with publications, resources and extensive programs to keep masonry use at an all-time high. The tools, information and professional network that the MCAA provides to the masonry industry can make a significant impact and move us into a secure future.
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