Masonry Magazine May 2004 Page. 19
CRANKUP
SCAFFOLDING
THE NAME SAYS IT ALL!
Up until this point, the marketing campaign has relied on the dedicated volunteer efforts of the Council members. They are in need of your help and financial assistance to move forward, though. Lynn Nash, Executive Director of the North Carolina Masonry Contractors Association and Treasurer of the Executive Council, had this to say about what the coalition needs to move forward.
"Besides the most obvious way to help the campaign succeed that is, making an individual company monetary contribution mason contractors must strongly encourage their local and state promotional groups to participate by contributing funds and making available local promotional resources that can be incorporated into the web site reference base," says Nash. "Local groups must take ownership in this project. Thus far there is no source of funding except what comes from individual companies and local groups. When the MasonrySystems.org web site is ready to go public, I'd like to see mason contractors, as well as local promotional groups, incorporate the logo into their stationary and printed material. A link on company web sites would be a great way to promote the new program."
Once the web site and advertisements begin in the fall, it will take approximately $250,000 to promote MasonrySystems.org for one year. After the Executive's Council finished their presentation at the Annual Meeting, Jim O'Connor, MCA-Chicago, presented the first contribution toward the campaign. It's time for others to join in and do the same.
To make a contribution to the Executive Directors Council national marketing campaign, please contact Lynn Nash at (828) 324-1564 or LNash@ncmca.com.
MEMBERS OF THE EXECUTIVE COUNCIL
EZ SCAFFOLD
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President
Kyle Montgomery
Texas Masonry Council
Secretary
Ann Sullivan Wolter
Rocky Mountain
Masonry Institute
Treasurer
Lynn Nash
North Carolina Masonry
Contractors Association
XL
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Members:
Michael Adelizzi, Mason Contractors Association of America
Dennis Augustine, Washington State Conference of Mason Contractors
Aleta Fairbanks, Utah Masonry Council
David Gillick, Mason Contractors Association of St. Louis
Joyce Greer, Masonry Institute
Barbara Headrick, Masonry Institute of Washington
Steve Hubbard, Masonry Institute of Oregon
Kimberly Kahl, Arizona Masonry Contractors Association
Kevin Krebs, Masonry Promotion Group
Michelle Notebaert, Michigan Mason Contractors Association
Jim O'Connor, Mason Contractors Association of Greater Chicago
Julle Trost, California Conference of Mason Contractors Association, Inc.
Amy Vasquez, Masonry Industry Training Association