Masonry Magazine July 2008 Page. 37
Image courtesy of Owens Coming
Two of Eldorado Stone's new lines, Eldorado Stone Adobe and Coastal Reef, emulate the unusual building materials of adobe and coral reef, opening the idea of manmade products to a whole new design level.
"It's a new approach to the kind of things that can be done in the manufactured stone environment compared to the traditional lines that we create," Smith-Taylor says. "Manufactured stone is all about taking bits and pieces from other things, which allows you to create a look that's solely your own."
End-user input, design trends
WHILE END-USER INPUT is always important to business success, it's even more imperative when the market share becomes increasingly competitive.
"Over the last 12 months, we've really been working diligently with our customer base to listen to the needs they have in this challenging market," says Kevin Grotke, director of sales for Owens Corning Masonry Products in North America, located in Toledo, Ohio. "It became very clear in those conversations that a lower priced value manufactured stone that met very specific quality attributes was incredibly important to more and more builders. Today, quality and value matter even more to more people."
Eldorado Stone is another company that has pulled together its client base resources to create innovative products that hit customer needs.
"We have a very aggressive research and development department, and a few years ago we sat down and realized a wonderful way for us to give more creative tools to the people who are specifying our manufactured stone products was to find out what they're working on and see what their wish list was," Smith-Taylor says. In doing so, Eldorado Stone brought together a team of the most influential architects, colorists and designers on the west
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ENVIRESTORE 100™ - Newly Formulated
This product is perfect for the environmentally conscious architect and historic preservationist who want to eliminate harsh acids. It is a citric based gentle restoration cleaner - safer, environmentally friendly, now made more effective and blended slightly stronger to take on a wider variety of surfaces. It depends on the action of citric and phosphoric acid for its results rather than harsh mineral acids, making it a milder product that poses fewer hazards to workers and the environment. Glass safe, the product will not over-clean brick and stone. Formulated for restoring brick, sandstone, unpolished granite, terra cotta and some limestone, this product is ideal for maintenance cleaning of dirt streaks and stains in strip malls, commercial centers, etc.
Diedrich Green Clean 250
This is the product to use for cleaning manufactured stone, with special appeal for environmentally conscious architects and customers. Green Clean is an organic proton with chelator for use in the final cleanup of new masonry construction (use within 3 to 7 days for best results). Formulated to meet state and federal specifications where muriatic/hydrochloric acids are not allowed, it efficiently cleans off residual mortar smears and day-to-day solling that occurs on job sites. Also works well on sand faced brick, brick, stone, tile, exposed aggregate and several other types of new masonry construction. An extended dwell time permits a safer concentration to be used in comparison to the customary harsh, dangerous muriatic acid washes, and results in equal if not better cleaning with less harmful acid exposure.
DIEDRICH TECHNOLOGIES
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www.masonrymagazine.com
July 2008
Masonry 35