Masonry Magazine December 2010 Page. 39
REMEMBER WHAT COACH GARY SAYS:
"Get coaching. Get a plan and a goal. Get started. Get precise. Get in motion, now."
Begin by understanding the value in RFIs and change order requests. Coach's info below is free for you; ignoring it can be very expensive.
Here's a good place to start: Resolve that your company will no longer be bullied into working for free. Every company does some things for free, but you should realize that there is a difference between making a donation because you want to help, and being coerced into doing something that is not in your own best interest.
The year 2011 is upon us. By the time you finish reading this column, it is already knocking at your door. Go into that New Year with a plan, having learned your lessons, and having agreed to stick by your principles.
Look, next year will likely still be pretty grim in our business. Hopefully, things will improve. Your strategy has to be that of a survivor. If you don't survive, you can't win. So, be passionate about winning. Give yourself a chance. Get your own version of an Official Red Ryder Carbine-Action Two-Hundred-Shot Range Model Air Rifle! And careful how you use it. If you aren't, you just might shoot your eye out. IMAS
Gary Micheloni is a working project manager, speaker, author, consultant and a coach. Write him at FullContactTeam@gmail.com.
Copyright 2010 Gary Micheloni
COACH GARY'S CORNER:
Get a plan for 2011. Want to try and get Coach Gary to speak for your group, or coach your company? You can at least ask! Also, he is offering you, without cost, your own, free, five-part report on getting paid for changes on your project. Visit www.FullContactTeam.com, and click on the link below the arrows. The report is free; not knowing the info. is very expensive! Masonry readers get this report, along with free video tips from Coach Gary. Go there now.
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MASONRY
The Voice of the Masonry Industry
2011 Media Guide
MASONRY Classified Advertising
Classified advertising is the most cost-effective way to reach your target audience. It is the ideal solution for:
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$97 per column inch, or fraction thereof. (Rates are net and payable in advance. No agency commission. Frequency discount available.)
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Just fax or email (marvin@lionhrtpub.com) the text and tell us the approximate ad size you want. We'll design the ad and fax it back to you, along with the cost, for your approval.
MASONRY Online Classified Advertising
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More and more mason contractors and masonry professionals consider the computer part of their daily lives. Reach this targeted group of decision-makers with your message and bring them to your site with just a click. Online Advertising Rates are costs per month for RUN-OF-SITE (excluding the home page). For home page advertising. when available, add an additional 20% to the rates.
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The MASONRY Magazine Web site accepts classified and professional services advertising. These text only ads are economical and timely methods of getting your message to a responsive target audience. Classified and professional services ads are listed by various categories including employment, services, used equipment, distribution and sales opportunities, etc.
FOR MORE INFORMATION ON CLASSIFIED AND SPECIAL ADVERTISING OPPORTUNITIES:
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December 2010
MASONRY 37