Masonry Magazine August 2014 Page. 9
j j MAS5308_August2014_MAS 7/22/14 9:38 AM Page 7
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What Non-Stop learned when we were alarge masonrv contractor...
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on-Stop was born from the lessons \Ve learned as amasonry contractor ourselves. We were as large as any and more profit�able than most. But we never becaine wealthy. That ahvays bothered us because we did a pretty high dollar volume.
Our estimates broke down like most everyone else's... 50% labor, 40% materials and 10% overhead and profit. Contractors today tell us those numbers haven't changed much through the years except, perhaps, the 10% profit has become smaller.
We realized that the only \vay to increase our profit was to reduce our labor from 50% to...a lo\ver number. We had asharp pencil \vhen it came to buying materials... but so did our competitors! Simply, we \Veren't going to find any extra profit there.
All the wiggle room was in our ability to increase our production because \Ve knew that when our production increased, every dollar saved on labor \vent right to profit.
By working only alittle faster we made alotta money. We perfected our scaffolding and put it on every \vall...from long and tall to short and cut-up. We started selling Non-Stop to fellow masonry contractors in distant markets. They all made a
lotta money. They told their friends \vho then told their friends. We ,vent into the elevating scaffold market full time. Today we're the largest in the country.
Yolt ca11 get by 011 50% -40% -10%. Yolt cai1 get.RICH 011 40% -40% -20%. Yolt onlv have to work a little fa.�
a lotta mo11ev.
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Your Jobs on Frames
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.-----50%WDB -------..----ffllllTIIWS __...., 1ommD1
Faster bricklayers and better foremen helped. But our competitors were always looking for faster brick�layers and better foremen, too. The answer would ----�have to come in 1naking it possible for average Sadly, ifyou're buying right, you
can1 change this 40%.
bricklayers to lay 20% faster \vith no extra effort
But neither can yourcompetitor!
and without even realizing it. Could that be done?
Alittle analysis on the jobshowed us exact!ywhat was Your Jobs on Non-Stopholding us back. Our bricklayers stopped laying brick
111"1, PUil 10ft PIDRT/
for at least afull hour (ormore)every day because they .----40%WOR __...., PBDRT __40%lllTEJIWS __...., 11111W
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had to hop planks. To make matters worse, they laid at about 2/3 speed when the wall was below their thighs and above their belly. They couldn't help it! It \Vas our frames that were in our way! Your masons will always lay at
least 20% faster al waist-level
The big secret is to put the brickla)1ers waist-high to the
without ever stopping. Your labor
wall, all day, so they can lay...non-stop1 That's where
savings go directly to profit!
they lay the fastest because it requiresthe least effort. They easily put in 20% more material... with no more sore backs!
So, \vhile being a masonry contractor, we created r on-Stop adjustable scaffolding. It turned our bricklayers loose! Overnight our actual labor costs dropped from 50% to 40% and our profit increased from 10% to 20%. Every dollar ,ve saved on labor \vent directly into our \vallet.
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� You still can't change this 40%
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E:.ve.rj ~~ ,.;r,.., t fAjoiJt ,,.., IA-bor _~ s i...Lt~ ~ ~ 04JY: i.,""1e::t !
P.S. Ifyou bought Non-Stop just 5months ago, it \Vould have paid for itselfby now! Buy it. Rent it. Or lease-to-buy. Please call us and request alist ofcontractor testimonials which will...speak for themselves!