Masonry Magazine August 2016 Page. 9
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What Non-Stop learned when we were alarge masonrv contractor...
Non-Stop was born fro1n the lessons we learned as a masonry contractor ourselves. We were as large as any and more profit�able than most. But \Ve never becaine wealthy. That always bothered us because we did a pretty rugh dollar volume.
Our estimates broke down like most everyone else's... 50%labor, 40%materials and 10%overhead and profit. Contractors today tell us those nun1bers haven't changed much through the years except, perhaps, the 10%profit has become smaller.
We realized that the onJy way to increase our profit was to reduce our labor fron1 50%to...alower number. We had asharp pencil when it came to buying materials...but so did our competitors!
Sunply, we weren't gomg to find any extra profit there.
All the wiggle room was in our abi lity to increase
our production because \Ve knew that \Vhen our
production increased, every dollar saved on labor
\Vent right to profit. ,_____
Faster bricklayers and better foremen helped. But
our competitors \Vere al,vays looking for faster brick�
layers and better foremen, too. l~he answer woul.d
have to come in making it possible for average
bricklayers to lay 20%faster with no extra effort
and without even realizing it. Could that be done?
Alittle analysis on thejob showed us exactly what was
holding us back. Our bricklayers stopped laying brick
By \vorki..ng only alittle faster we 1nade alotta n1011ey. We perfected our scaffolding and put it on every wa1l... from long and tall to short and cut-up. We started selling Non-Stop to fellow masonry contractors in distant markets. They all made a
lotta money. They told their friends \Vho then told their friends. We \vent into the elevatmg scaffold 1narket full time. Today we're the largest in the country.
Yott ca11 get by 011 50% -40% -10-%. � ot1 ca11 get RICIL.011 40% -40%-20%. Yott 01llv., have to work a little fa.~ter to make
a lotta mo11ey.
Your Jobs on Frames
111%PRDm/
50%1ABDR ______40%MATUIAlS ___, 0VIRHEAD
11
SadlY, ifyou're buying right,you can't change this 40%. But neither can your competitor!
Your Jobs on Non-Stop
10%PURE 111% PROm/
for at least afull hour (or more)every day because they .----411%1ABOR ___, PROm ,.----40%11mBJAlS ___, DVDIHEAD
1
had to hop planks. To 1nake matters ,vorse, they laid at about 2/3 speed when the wall \Vas below their thighs and above their belly. They couldn't help it! It \Vas our frames that were in our \\,ay! Your masons will always lay at
least 20% taster at waist-level
The big secret is to put the bricklayers waist-high to the
without ever stopping. Your labor
wall, all day, so they can lay... non-stop! That's ,vhere
savings go directly to profit!
they lay the fastest because it requires the least effort. They easily put in 20%more material... with no more sore backs!
So, wrule being a masonry contractor, we created
-----1 ....,,-1
----------....... ..
-----1:D
� You still can't change this 40% , --�
,1 1 1
__ 11e.~. C...ooke.i.i. ~re.'-, _ Everj tt 0t.1 cl,dtJ t j>A-j M itJ fA.bor es itJto jOc.>r w_ e.t:!
Non-Stop adjustable scaffoldi11g. It turned our bricklayers loose! Overnight our actual labor costs dropped from 50%to 40%and our profit increased from 10%to 20%. Every dollar \Ve saved on labor went directly into our wallet.
P.. If you bought Jon-Stop just 5months ago, it would have paid for itself by now! Buy it. Rent it. Or lease-to-buy. Please ca11 us and request alist ofcontractor testin1onials which \vill ...speak for themselves!