Westlake Royal Building Products™ Introduces Haint Blue Color for Royal® Reversible Beadboard/V-Groove Profile

Words: Kriss Swint
Photos: Westlake Royal Building Products


Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE: WLK), announced today the launch of Haint Blue, a new color for its 6” Reversible Beadboard/V-Groove Profile, part of the Royal® Trim & Mouldings line. Inspired by the century-old Southern tradition of painting porch ceilings blue, Haint Blue blends timeless charm with long-lasting performance.

“Color has the power to tell a story, and Haint Blue is one that combines heritage with thoughtful design. Rooted in Southern tradition, this hue brings a sense of comfort and character to outdoor spaces, while the profile’s versatile design meets the needs of both classic and contemporary aesthetics,” said Steve Booz, vice president of marketing at Westlake Royal Building Products. “At Westlake Royal, we’re proud to honor beautiful design traditions while offering durable, low-maintenance solutions that elevate outdoor living.”

With its soft, powdery color, Haint Blue brings a cheerful yet calming and inviting touch to outdoor spaces. The profile’s reversible design allows it to be installed as either classic beadboard or modern V-Groove planking, offering flexibility for a range of architectural styles.

Ideal for outdoor porches, ceilings and soffits, Royal Reversible Beaded Planking is crafted from durable, low-maintenance cellular PVC. It is moisture- and insect-resistant and does not require painting or frequent upkeep. Available in 1/2” x 5-3/4” x 18’ dimensions, installation is seamless due to its hidden nailing systems.

To learn more, visit https://royalbuildingproducts.com/haint-blue.

 
___

About Westlake Royal Building Products
Westlake Royal Building Products USA Inc., a Westlake company (NYSE: WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.

For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.



Is Contact with Wet Mortar or Grout Dangerous?
April 2026

In the world of masonry, few materials are as common as mortar and grout. Whether you are laying brick, concrete masonry units (CMU), or pouring grout into masonry walls, wet cement and mortar are constant companions. However, beneath their utility lies a

The Importance of Instructor Support
April 2026

Whether you are a new or veteran masonry instructor, we all need support throughout our careers. We can never stop learning, and keeping up with ever-changing technology, materials, and installation techniques can be overwhelming alongside the everyday pr

Vibing Masonry #11: Innovative Concrete Masonry Technologies in Healthcare Design
April 2026

In the high-stakes environment of healthcare design, every material choice is a clinical decision. Architects, engineers, and facility administrators are tasked with creating spaces that are not only resilient and code-compliant but also conducive to heal

Why Termination Bars Still Matter: A Practical Look at Long‑Term Flashing Performance
April 2026

In recent discussions across the masonry industry, I have heard termination bars described as “old school.” The implication is that with modern materials, primerless peel-and-stick flashings, advanced sealants, and structural insulated sheathing, mechanic