LATICRETE SUPERCAP appoints David Whiteman as Technical Sales Representative

Words: Ron AdamsLaticrete Supercap, LLC, manufacturer of the revolutionary Laticrete Supercap System, has appointed David Whiteman as technical sales representative, covering the Northeastern section of the United States, the company announced.

A graduate of Ithaca College, Whiteman brings 17 years of industry experience to the Laticrete Supercap team.

"I’m delighted to add David’s experience to our growing team; he will be a major contributor to the growth and expansion of the Laticrete Supercap System,” according to John Sacco, managing director.
I’m Still Riding Beside Him
October 2026

A couple of weeks ago, I found myself riding down the road in an 18-wheeler with my son. He recently got his CDL permit and is scheduled to attend a class, so he needs to get some driving time in. That day he was driving a Kenworth, and I was riding along

Just a Blast from the Past
October 2026

This weekend I had to go through and clean out a cabinet that I used to keep some of the old masonry information that I like to look at from time to time. I had the very first issue of Masonry Construction that was published in 1988. I know, forever ago.

Stockholm City Hall
October 2026

Stockholm City Hall is known around the world as the setting for the annual Nobel Prize banquet. But behind the ceremonies and the landmark tower is another story: a building constructed with approximately 8 million bricks. The massive red-brick complex

Geared Up for Fall Semester
October 2026

Along with finding potential leaders in the next generation of masonry professionals, getting to work with instructors in CTE programs throughout my region offers a great sense of hope and expectation. Add to that an environment where new technologies an