ARA Foundation donates to the American Red Cross for disaster relief

Words: Jennifer BaiceanuGoliath, a massive winter storm system, caused numerous tornadoes and historic flooding during the end of December 2015 and the start of the New Year. The storm impacted more than seven states throughout the South and Midwest, resulting in many deaths.

To help those in the equipment rental industry, their families and communities that have been severely impacted by these devastating disasters, the ARA Foundation donated $10,000 to the American Red Cross for first-responder assistance on Dec. 30.

“That massive storm system caused tornadoes and torrential rain to rip through the South and Midwest, resulting in loss of life and record-breaking flooding,” says Andy Cooke, CERP, manager of Cooke Rentals in Cornelius, N.C., who serves as the chair of the ARA Foundation board of trustees.

“This devastation is impacting thousands and will have major consequences for some time to come. I felt the ARA Foundation had to act to help our industry peers, their families and their communities deal with this crisis,” Cooke says.

The ARA Foundation had been monitoring this storm system since it started Dec. 23, says Jenni Swanson, ARA Foundation director of development. “As part of the ARA Foundation’s disaster relief and recovery programs, we monitor weather-related disasters very closely and are in regular contact with our state association presidents in the affected areas to see who in the industry has been impacted and to reiterate that our disaster programs are available to them,” she says.

“Extraordinary times require extraordinary measures,” says Christine Wehrman, ARA Foundation executive director and American Rental Association (ARA) CEO and executive vice president.

“The severity of this storm system came at a difficult time of year, weather-wise, when assistance is even more critical to saving lives. The flooding is occurring on already-saturated ground, which means flooding can extend into the spring months,” Wehrman says. “The tornado damage is severe. Recovery in all areas that have been impacted will be a long-term undertaking and require considerable support and assistance. The ARA Foundation is proud to be able to contribute in this way on behalf of the equipment rental industry.”
About: Featured
MASONRY STRONG Podcast, Episode 13 Recap: Mason Hill, Vice President at Hill Masonry, Inc

On this episode of the MASONRY STRONG Podcast, Mason Hill joins the set to dive into his journey in the masonry industry. Where he started, how his passion grew, and where he sees the industry going. Family Business Dynamics Running a family business li

About: Featured
American Treasure: West Point Cadet Chapel

The West Point Cadet Chapel stands as an enduring symbol of architectural brilliance, blending Gothic Revival grandeur with the precision and artistry of masonry. Perched on a hill overlooking the United States Military Academy, this iconic structure is a

About: Spotlight
Business Building: A Little Thanks Goes A Long Way!

Over the last twenty-five years, our construction company has built over 500 projects and hired at least 10,000 subcontractors. As I think back, I don’t recall receiving a thank-you note from a subcontractor EVER, for any reason. It seems like the art of

About: Featured
Chairman's Message: Grab Hold, the Wind Is At Our Back

Each year, the MCAA holds two conventions. The mid-year meeting is held in the late summer or early fall. It’s always hosted at a city or venue that offers more of a boutique convention feel. Any members of the MCAA are welcome, and they gather to hold ou