MasonryStrong Branding Opportunities

Words: Precision masonry Inc.

We are proud to announce the introduction and implementation of MasonryStrong.com, a new promotional and marketing website focused on one of the primary MCAA goals of targeting a younger audience to support the industry's workforce needs.

One of the tactics we’ve identified to achieve the above goal is to partner with Dreyer & Reinbold Racing, a championship-winning Nitro Rallycross (NRX Series) team, and use their full-time 2021 NRX NEXT Series entry as a branding, marketing, and promotional tool to advance the business goals and objectives of the MCAA and its Members. Please find attached a preliminary artist’s rendering that illustrates the unique branding opportunity this could provide to all Industry Partners, Suppliers & Members in 2021.

Specific to each of your businesses and brands, the following 2021 partnership options are available to our Partners, Suppliers and/or Members (please note the Partnership decision deadlines for each 2021 race weekend below):

  • Two-Race Partnership (on-car branding location to be mutually agreed upon): $20,000.00

    • Includes private VIP garage and pit credentials, VIP parking, Driver Meet-and-Greet(s), VIP Gift Bags and Behind-the-Scenes tours of pit area w/ team, VIPs and Drivers for a pool of sixteen (16) VIP guests throughout the weekend

  • One-Race Partnership (on-car branding location to be mutually agreed upon): $12,000.00

    • Includes private VIP garage and pit credentials, VIP parking, Driver Meet-and-Greet(s), VIP Gift Bags and Behind-the-Scenes tours of pit area w/ team, VIPs and Drivers for a pool of eight (8) VIP guests throughout the weekend

These opportunities are a cost-effective, unique and valuable way to achieve the following:

  • Market, brand and create more awareness of your company, brand(s) and/or charitable endeavors

  • Entertain current and/or prospective customers and clients

  • Reward employees and/or company executives

  • Fulfill an internal and/or external sales contest, retail promotion and/or sweepstakes

Note the season schedule below. Please contact Lane or Buddy Rice if you have any questions or would like to discuss these opportunities further.

Lane Vacala 

847-833-1088

lanev@iwgservices.com


Buddy Rice

602-315-1986

Buddyrice@me.com


 

2021 Racing Schedule

September 24-25: Utah Motorsports Campus; Salt Lake City, UT (Deadline: 9/15)

October 2-3: ERX Motor Park; Minneapolis, MN (Deadline: 9/23)

November 13-14: Wildhorse Pass Motorsports Park; Phoenix, AZ (Deadline: 11/4)

November 20-21:  Glen Helen Raceway,  Southern California (Deadline: 11/11)

December 4-5: The Firm; North Florida, FL (Deadline: 11/24)

 


Natural Stone Ordering: Details Matter Before the Job Starts
October 2026

A lot of problems on a stone job can be traced back to the order. I’m on the supplier side, so I see it regularly. A mason can do everything right in the field and still end up fighting a job because the wrong material was ordered, quantities were off, c

Dust Mitigation in Masonry: Practical Strategies for Safer Job Sites
October 2026

Every day, masonry professionals cut block, grind mortar joints, core drill, mix dry materials, and demolish existing structures. These tasks are fundamental to the trade, but they also generate dust. While dust may seem like an unavoidable part of the jo

What Does That Marking Actually Mean?: Understanding the Standards Behind Your PPE
October 2026

Walk onto almost any masonry project, and you will see a variety of markings on personal protective equipment: Z87+, Type I, Type II, Class E, ANSI, and others. We recognize many of these markings and know they are important, but understanding exactly wha

TERRA Footwear Renews as a Silver Partner in 2027
October 2026

The Mason Contractors Association of America (MCAA) is pleased to share that TERRA Footwear will renew as a Silver Partner in the 2027 Masonry Alliance Program.