Zeb Hering Presenting At MCAA Contractor Lunch

Words: Mason Contractors

The MCAA Contractor Lunch at World of Concrete is scheduled for Monday, January 16th, at 11:30 AM - 1:30 PM in the Resorts World Lotus 9 and 10. At this lunch, contractors have the opportunity to dine, network, and hear from Zeb Hering on going from low-bid contractor to preferred mason in a digital world. Learn more about this event below and on our convention website. 

Going From Low-Bid Contractor To Preferred Mason In A Digital World

Business Development Positions Value Proposition For Your Company

Presenter: Zeb Hering, VP of Business Development, Brazos Masonry

Customer value has been a key focus of relationship marketing for decades. Many contractors have used it to help move from being awarded work as low-bidder to becoming a pre-selected preferred contractor. However, the increasing move to a digital work site has deeply changed the customers behavior, needs and expectations. Learn how a business development position can help bridge the digital gap and help you become a preferred contractor.

Terminations: The Hardest Part of Leadership
May 2026

Throughout my career, I’ve faced a wide variety of challenges, some technical, some interpersonal, and many that forced me to adapt quickly. These days, most of my work is behind a computer in an office, but the lessons I’ve learned apply wherever I go.

Damian Lang
Business Management
Read More
The Compliance Shield: Navigating the New Standards of Field Oversight
May 2026

The modern job site is undergoing a quiet but significant transformation. While the physical act of laying a block remains the core of the trade, the environment surrounding that work is becoming increasingly data-driven. We are moving away from the era o

Shayne Sanders
MAP Partner
Read More
When GEORGE Met BOB: Ironsite Is MCAA's First AI-Centered Cornerstone Partner
May 2026

Earlier this year at World of Concrete, I taught the AI Test Drive class and gave attendees an early look at GEORGE 3.0, which we're set to release later this year. As I was wrapping up the session and people were still asking questions, the team from Iro

Dan Kamys
MAP Partner
Read More
Ironsite Joins Masonry Alliance Program as Newest Cornerstone Partner
May 2026

The Mason Contractors Association of America (MCAA) is thrilled to announce that Ironsite will be joining the Masonry Alliance Program (MAP) at the Cornerstone level.

MAP Partner
Read More