Masonry Magazine February 1972 Page. 19

Words: Allen Young, George Miller, Charles Reene, Donald Young, Frank Moratschek, Max Moore, George White, Robert Carey, William Ferris, LaVon Detwiler, Thomas Gruss, James Frohlich, Gigi Christian
Masonry Magazine February 1972 Page. 19

Masonry Magazine February 1972 Page. 19
Mason Contractor News...

People & Events...

Donald R. Young, formerly sales manager for the Material Handling Division of Buck Products, has been appointed vice president-marketing of Desa Industries, Inc., Cincinnati.

William A. Ferris has been elected president of the Associated Contractors of Ohio. He serves as president of Ferris Construction Co., Cleveland. Also elected to office with ACO were LaVon R. Detwiler, vice president of Knowlton Construction Co., Bellefontaine, vice president, and Frank Moratschek, vice president, David Hummel Building Co., Cincinnati, treasurer.

Thomas V. Gruss has been named purchasing director for the Huron Cement Division of National Gypsum Co. He will be headquartered at Alpena, Mich, where Huron operates the world's largest cement producing plant.

You may give gifts without caring, but you can't care without giving.

The Portland Cement Association headquartered in Skokie, III. has created a new corporate public relations group and added a veteran market communications executive to its staff.

Max D. Moore, manager of public information when he left the association in April, 1971, returns to PCA as director of marketing communications. He succeeds George R. White who, in the newly created post of corporate public relations director, will work with group vice president Charles W. Reene in the development of a major industry-wide public relations thrust.

The appointment of James A. Frohlich as director of allied industry (Please turn page)
masonry
February, 1972


Form Concrete Masonry Association of Illinois

A group of twelve concrete masonry manufacturers in the Chicago metropolitan area have formed the Concrete Masonry Association of Illinois (Region I) and are in the midst of an advertising and promotion program, according to Robert Carey, president of the association.

The initial phase of the program, designed to acquaint architects, engineers, developers and contractors in Chicagoland with new concepts in concrete masonry, consists of a program of thirteen full-page advertisements appearing over a twenty-six week period in Dodge Construction News.

Each advertisement offers technical literature on block to the readers, expanding upon the point of the original message.


Hail to the Chief!

Receiving the Miami Masonry Guild's welcome to the recent MCAA Annual Convention in Miami Beach brought a quick smile from MCAA immediate Past-President Allen Young of Memphis. Pinning on his "Masonry Is Forever" button was Guild greeter Gigi Christian. The Guild is the promotional arm for the South Florida Masonry Contractors.


Equipment Rollover Safety Questioned

Proposed federal requirements calling for retrofit of rollover protective structures on all existing earthmoving equipment manufactured prior to July (Continued on page 24)


Expect Construction Expenditures to Expand

United States construction expenditures should continue their upward trend through 1972 to $120.4 billion, or a 9.5% increase following a 16.7% gain in 1971, according to an industry outlook prepared by Johns-Manville.

George H. Martens, Jr., J-M vice president for corporate marketing, noted that gains are anticipated in both the private and public sectors of the industry with private expenditures up 9.1% to $87 billion and public expenditures up 10.7% to $33.4 billion.

One contributing factor, Martens said, "will be that increased costs will continue to account for a significant segment of the gains. Price and wage controls under Phase Two of the Administration's new economic policy will probably retard cost rises in 1972," he said, "but generous wage settlements for construction workers could add to building cost escalation. The dollar value of new physical construction will therefore show a deceptively large increase."

Expenditures for private residential construction, the largest single segment in the industry, stated in current dollars and thus reflecting continuing inflation, will be up 5% to $46 billion, compared to $44 billion last year.


Masonry Material Sales Keep Rising in Florida

Dade County's masonry construction materials manufacturers operated at peak capacity during 1971, second year in a row production has just been able to keep pace with demand.

The report, according to George Miller of the Miami Masonry Guild, pegged 1971 sales figures near the same high level as 1970, with concrete block up slightly from 40 to 42 million. Sales of brick, which is not produced in Florida, stayed at eight million. Portland and masonry cement remained constant with sales totaling 700,000 and 1.4 million bags, respectively.

"The block and cement companies are selling everything they're producing." Miller said. "About the only way sales figures could have increased is if a new company had opened during the year. Indications are everything such a new firm could produce would have been sold."


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