Masonry Magazine April 1979 Page. 17
Mason Contractor News
Buildings and Energy: New IMI Ad Campaign
The International Masonry Institute has launched a new advertising campaign designed to reach the high-level decision makers of business and industry with a concise, persuasive statement of the masonry industry's position on energy efficiency in building design.
The advertisement appearing on page 3 of this issue of Masonry is the cornerstone of that effort. Over a nine-week period, it will appear in the Wall Street Journal, Forbes magazine, and the Toronto Financial Post-magazines chosen to deliver the most influential audience possible.
IMI is backing up the ad with a new brochure on energy conservation, which will be sent to individuals responding to the ad.
People &
Palmer Equipment Co., Detroit, Mich., was recently honored for outstanding sales achievement in 1978 by Getman Brothers Manufacturing Co., Marion, Ohio, manufacturer of power buggies and hoists. The award was presented at the annual meeting of the Associated Equipment Distributors in Atlanta, Ga. The Cement Division of National Gypsum Co., Southfield, Mich., has announced the appointment of Kenneth L. Sayre continued on page 21.
Masonry Institute of Iowa Gets Rolling
Pictured here is the first board of directors of the Masonry Institute of Iowa, which was officially organized and incorporated in early 1978. The board is now on the move and has been meeting with local BACS seeking funding to support their promotional and other efforts on behalf of the masonry industry. Shown are (seated, from left) Bruce Paterson: Charles Nicolay, president of the Institute, and Richard Felice, who is secretary of MCA Central Iowa and MCAA regional vice president. (Standing, from left) Scotty McDonald: W.J. Marolf, an advisor to the board: B.A. Jensen, and Pete Serbousek, advisor.
Three Masonry Firms Merged Into One Unit
Conproco Corp., with headquarters in Londonderry, N.H., is the name of a new firm created through the merger of three well known names in the masonry industry-Construction Products, Concrete Products and Fibertech.
Conproco said it will utilize its experience in the surface bonding field to market a new approach to masonry wall construction.
MCAA Trade Show Prize Winners
At special drawings for valuable prizes offered by manufacturers that exhibited at the MCAA Educational Trade Show in Atlanta, the following individuals came away as lucky winners:
Brad Procter, Nashville, Tenn., who won 35 feet of Non-Stop "80" Scaffolding by Non-Stop Scaffolding, Shreveport, La.
Robert Simrell, Hershey, Pa., winner of 100 Non-Stop Scaffolding jointers.
John Hoggatt, Houston, Texas, winner of the Lull Hod Buggy by Lull Engineering Co., Inc., St. Paul, Minn.
Special Thanks to Medusa Cement Co.
Medusa Cement Company sponsored a super-special reception the evening of March 4 for selected guests attending the 79 MCAA Conference in Atlanta. The elegant affair, held in the beautiful Courtyard of the Atlanta Marriott, was capably hosted by Bob Gulyas of Medusa and his staff. It was a truly memorable occasion that was sincerely appreciated by everyone in attendance.
Study Shows Masonry Saves On Energy
A University of Pittsburgh study has confirmed that masonry construction saves energy because of its mass or density.
The study, "Effects of Thermal Mass on Heating and Cooling Loads in Residences," by Drs. W. Rudoy and R. S. Dougall, engineering professors at the University of Pittsburgh, was presented at a symposium sponsored by the American Society of Heating, Refrigerating and Air-Conditioning Engineers.
It supported many previous research findings about brick's superiority as an insulating material.