Side Story: Ask an Expert

Words: Dan KamysDecember 2007

Stone

Marty PopeMarty Pope VP of Sales and Marketing, Kettle Valley Stone

Answer: Natural stone has been formed over millions of years. The color is forms naturally throughout, with no dyes. If anything, the color is enhanced further with the passage of time.

The positives of natural stone are many. If the rock is chipped, it is natural, not concrete, on the inside. Natural stone has been through millions of freeze-thaw cycles before it has been harvested for natural thin veneer. Natural thin veneer also is available as a veneer or full-size bed depth of three to five inches. Natural stone is not a repetitive pattern; no two jobs will look the same. Houses can be side-by-side, but there will be no discernable shape or color pattern. Each job becomes a work of art, based on the mason. One of the most understated benefits of using the natural stone is the ability to use it as a veneer on the house, as landscape crush for the gardens, and as boulders for features or retaining walls.

Answer: Natural stone has always been desired for all types of building markets. In the past, the making, shipping, structural support and installation of natural stone have made it cost prohibitive outside the immediate area. Working with thin veneer, some of the cost of shipping, (as we ship more square feet for the same tonnage), installation (less time consuming and easier to work with than full bed depth), and the cost of the structural support are eliminated, making it available to more than just a local market. We currently ship coast-to-coast and have been involved with projects in Squaw Valley, Calif.; Tamarack, Idaho; and Mount Tremblant, Quebec. As the market matures and becomes more knowledgeable, a positive future for natural thin veneer exists. Informed architects always seem to like using natural products both for the aesthetics and the positive environmental impact. It fits all projects from an accent to a main feature, because a natural color always looks best with other natural products.



   
MASONRY STRONG Podcast, Episode 34 Recap: Major Ogilvie, CEO at Ogilvie Strategies, LLC
December 2025

On this episode of the MASONRY STRONG Podcast, Major Ogilvie joins the set to talk about his days playing football in college, how his journey started, and how he's seen the masonry industry change over the years.

Building the Future of the Trades: STABILA’s International Social Media Day and Verified Social Channels Are Inspiring the Next Generation
December 2025

In an era when social media often shapes public perception more than traditional media, even the most time-honored trades are finding new ways to connect, educate, and inspire. STABILA, a global name synonymous with precision measurement tools is trusted

Brickworks Supply Joins the 2026 Masonry Alliance Program as a Gold Partner
December 2025

The Mason Contractors Association of America (MCAA) is proud to share that Brickworks Supply will join the 2026 Masonry Alliance Program as a Gold Partner.

The Florida Department of Corrections Masonry Competition
December 2025

The intersection of Career & Technical Education (CTE) training and rehabilitation was on full display recently as the Florida Department of Corrections (FDC) hosted a statewide masonry competition. Held at the Cross City Correctional Institution, the eve