Masonry Magazine August 2006 Page. 47
tions in Construction and Agriculture
(PICA) group to recognize outstanding
marketing communications in the off-
road (construction, agriculture, forestry,
mining and utility) equipment manufac
turing industry. The program featured cat-
egories for magazine ads, product litera-
ture, direct mail and press kits that
appeared during 2004 or 2005. JLG's
entries were entered in the $50 million rev-
enue and above category.
The criteria for judging included
overall effectiveness, achievement of the
stated objectives, clarity of the message,
visual impact and production values.
Palmetto Brick Company
Debuts Nine New Brick Colors
In response to increasing popularity of
utility-sized brick, Palmetto Brick Compa-
ny has introduced nine new colors in the
utility brick palette. Typically 3 5/8" x
3 5/8" x 11 5/8", the utility brick's large size
- and economies that it offers in labor -
have made it a preferred alternative to reg
Spanish Second Year Masonry
Training Series Now Available
The Mason Contractors Association
of America (MCAA) is pleased to
announce the release of the MCAA's
Masonry Training Series Volume 2 trans-
lated in Spanish.
MCAA's Training Series is the
industry-leading resource for training
apprentices, and it is used nationwide
by contractors and instructors who
appreciate quality apprentice educa
tion. A Spanish version of the first year
manual has been available for years,
but Volume 2 had not been produced
or published... until now!
The composition of the masonry
workforce is changing, and the MCAA
recognizes the importance of addressing
the training of all apprentices, regardless
of language. To respond to the needs of
contractors from across the country, the
MCAA enlisted the help of our affiliates
and members in Arizona and California
to construct this new version. This trans-
lation will open the doors for many
future masons to further their education.
If you are interested in purchasing
the Masonry Training Series Volume 2
in Spanish, or any other MCAA
resource titles, please visit www.mason
contractors.org and click on the book-
store link, or call the headquarters at
(800) 536-2225.
ular size products, particularly with larger
commercial projects.
Ranging from Red Smooth to
Chocolate Wirecut to 2.0 Greystone,
these new products run the gamut in
both color and texture. They were
designed to not only offer color vari-
ety, but also complement each other.
Bennu Parts & Service
The ONLY
Authorized Manufacturer
of
Spare Parts for Bennu Units
Series #1 and Series #2 Platform parts
* Base Parts
* Wall Ties
* Guard Rails
* Platform Parts
* Wing Sections
* Mast Sections
* Masts
* Wheel Kits
* Adaptors and more
Made in U.S.A
Call: 847.595.8444
BENNU PARTS & SERVICE
Phone: 847.595.8444
Fax: 847.595.8554
www.bennuparts.com
CIRCLE 146 ON READER SERVICE CARD
The Voice of the Mason Contractor
August 2006
Masonry
45