Mid-Atlantic STIHL Names McClain as Marketing Manager

Words: Dan KamysMid-Atlantic STIHL, a division of STIHL Inc., has hired Genie McClain as its new marketing manager. McClain, who specializes in brand management and marketing, brings more than 20 years of experience in marketing, sales, merchandising and product management. Her list of past employers includes nationally recognized brands and companies such as AT&T, YP, Miller Brewing Co. , Gibson Guitar, and Cunard Cruise Line. In addition to serving several multi-billion dollar companies, she has a proven track record of helping companies drive profitability, brand awareness, and product preference. At Mid-Atlantic STIHL, McClain will be developing and implementing the branch marketing activities and communications programs.
The Benefits of Concealed Lintel Systems in Modern Masonry
June 2026

When looking at iconic structures built throughout history, one of the most recognizable architectural elements is the masonry arch. These arches are not only aesthetically and visually pleasing but also serve as an engineering solution for structural sta

MAP Partner
Read More
What’s New With CMU: A Closer Look From Ken Rathbun
June 2026

Anyone who’s spending time around CMU jobs today can see the shift. Concrete masonry isn’t just the backup wall; it is the finish on more projects. Thanks in part to the CMU check-off program and a broader focus on design and education, architects and own

Ken Rathbun
MAP Partner
Read More
Case Study: Kyle Field at Texas A&M
June 2026

The $450 million redevelopment of Texas A&M’s football stadium, Kyle Field, was one of the most high-profile projects in Echelon and Amerimix history. With the renovation, Kyle Field’s capacity increased to 102,733, making it the biggest college stadium i

Case Study
Read More
2026 Masonry Foundation Grants Now Open
June 2026

The Masonry Foundation is dedicated to advancing the masonry industry and is accepting grant applications for 2026. Proposals should have national reach and aim to generate substantial progress within the masonry industry. To explore examples of past gra

Justin Stengel
Industry News
Read More