LATICRETE Names Butkovich as Regional Sales Manager

Words: Dan Kamys

LATICRETE Names Butkovich as Regional Sales Manager

LATICRETE, a manufacturer offering installation and finishing systems for the building industry, has named Steve Butkovich as a regional sales manager. Butkovich comes to LATICRETE with more than 15 years of sales and sales management experience, having recently managed multiple Daltile locations.

Butkovich will represent the company’s Tile & Stone Installation and Care Systems throughout a region spanning Upstate New York, New Jersey, Delaware, Maryland, Virginia, West Virginia and Washington, D.C. He will report to Rob Smith, director of sales, North America. 

“Steve is the right person to represent our Tile and Stone Installation and Care Systems," says Smith. "His unique skill set will help us meet demand in our own backyard.”

LATICRETE Tile & Stone Installation and Care Systems product categories include surface preparation, waterproofing, sound control, anti-fracture, adhesives, grouts, sealers and cleaners, and shower system components — all designed to work together, providing a comprehensive installation.

 

The Evolution and Innovation of Concrete Unit Pavers
May 2025

When concrete unit pavers were first produced in Europe after the second World War, they were used as a replacement for clay brick pavers due to a lack of raw materials needed to produce that product. The primary emphasis was function with little to no co

Brandi Sauers
Featured MAP Partner
Read More
The Evolution and Innovation of Concrete Unit Pavers
May 2025

When concrete unit pavers were first produced in Europe after the second World War, they were used as a replacement for clay brick pavers due to a lack of raw materials needed to produce that product. The primary emphasis was function with little to no co

Brandi Sauers
Featured MAP Partner
Read More
Masonry Mortar: The Right Type for the Job
May 2025

When it comes to masonry construction, mortar is much more than “glue” that holds everything together — it’s a critical component of wall performance, longevity, and aesthetics. It can “make it or break it”. Whether you’re laying a foundation CMU wall or

Garen Graves
Featured MAP Partner
Mortar
Read More
MASONRY STRONG Podcast, Episode 20 Recap: Mark Kemp, Superior Masonry
May 2025

On this episode of the MASONRY STRONG Podcast, Mark Kemp joins the set to talk about his esteemed career in masonry, how his passion stayed strong throughout the years, and how retirement has been treating him.

Justin Stengel
Read More