LATICRETE Names Butkovich as Regional Sales Manager

Words: Dan Kamys

LATICRETE Names Butkovich as Regional Sales Manager

LATICRETE, a manufacturer offering installation and finishing systems for the building industry, has named Steve Butkovich as a regional sales manager. Butkovich comes to LATICRETE with more than 15 years of sales and sales management experience, having recently managed multiple Daltile locations.

Butkovich will represent the company’s Tile & Stone Installation and Care Systems throughout a region spanning Upstate New York, New Jersey, Delaware, Maryland, Virginia, West Virginia and Washington, D.C. He will report to Rob Smith, director of sales, North America. 

“Steve is the right person to represent our Tile and Stone Installation and Care Systems," says Smith. "His unique skill set will help us meet demand in our own backyard.”

LATICRETE Tile & Stone Installation and Care Systems product categories include surface preparation, waterproofing, sound control, anti-fracture, adhesives, grouts, sealers and cleaners, and shower system components — all designed to work together, providing a comprehensive installation.

 

Westminster Abbey Roof Repairs Race To Protect The Masonry Below
April 2026

Westminster Abbey is undergoing long-awaited repairs to its roof, and experts involved in the work say they have discovered hidden secrets along the way. For the masonry industry, the story is less about what's up top and more about what sits beneath it.

The Daily Digest
Read More
Building Stonework That Lasts Beyond the Surface
April 2026

How Today’s Systems Strengthen Traditional Masonry In masonry, longevity has always been the true measure of craftsmanship. Any wall can look impressive the day it’s finished, but the real test comes years later, after the first freeze-thaw cycle, after t

Rob McKay
Technical Talks
Read More
Mastering The Art Of Masonry Repair: The Dos and Don’ts
April 2026

Whether we specialize in repairs and restoration work or new construction, repairs are something that we all must do, at least from time to time. With ever-increasing competition from faster and cheaper building systems, the onus is on us as masonry profe

John Bard
Technical Talks
Read More
Brick And Glass Meet In Paris Park Community Center Design
April 2026

A Designboom feature spotlights a community center set in a Paris park, described as a monolithic brick building that is cut through by a glazed facade.

The Daily Digest
Read More