LATICRETE Names Butkovich as Regional Sales Manager

Words: Dan Kamys

LATICRETE Names Butkovich as Regional Sales Manager

LATICRETE, a manufacturer offering installation and finishing systems for the building industry, has named Steve Butkovich as a regional sales manager. Butkovich comes to LATICRETE with more than 15 years of sales and sales management experience, having recently managed multiple Daltile locations.

Butkovich will represent the company’s Tile & Stone Installation and Care Systems throughout a region spanning Upstate New York, New Jersey, Delaware, Maryland, Virginia, West Virginia and Washington, D.C. He will report to Rob Smith, director of sales, North America. 

“Steve is the right person to represent our Tile and Stone Installation and Care Systems," says Smith. "His unique skill set will help us meet demand in our own backyard.”

LATICRETE Tile & Stone Installation and Care Systems product categories include surface preparation, waterproofing, sound control, anti-fracture, adhesives, grouts, sealers and cleaners, and shower system components — all designed to work together, providing a comprehensive installation.

 

Four Home Design Trends Driving Masonry Demand in 2026
July 2026

As design trends continue to evolve, one theme remains consistent throughout 2026: homeowners want spaces that feel intentional, comfortable and enduring. According to Westlake Royal Building Products’ TrendLine platform, today's most influential trends e

The Modern Masonry Saw: Safety, Efficiency, and Smarter Cutting
July 2026

Masonry is a craft built on precision, strength, and durability. At the heart of every successful masonry project is one essential tool: the masonry saw. As technology evolves, so does the role of the saw on the jobsite. Today’s contractors are not just l

Getting the Finish Right on Burnished CMU
July 2026

The wall is complete. The lines are crisp. The coursing is tight, and the burnished CMU delivers exactly the refined appearance the design team envisioned. After weeks of coordination and careful installation, the project is final

Argo Community High School Performing Arts Center
July 2026

Argo Community High School is located in Summit, Illinois, just southwest of Chicago’s Midway Airport. In 2016, the Argo Community High School Board of Education and the school’s administration undertook the construction of a new performing