Masons: AcmeTools.com Uses IBM Smarter Commerce for Mobile Shopping

Words: Dan Kamys

Site is for online customers using smartphones

Masons: AcmeTools.com Uses IBM Smarter Commerce for Mobile Shopping

Acme Tools, an authorized online retailer of tools and equipment, has launched its new mobile version of AcmeTools.com for online customers using smartphones. Developed by BlueSky Technology Partners, the new mobile platform leverages Acme Tools' ongoing investment in IBM WebSphere Commerce to deliver a seamless online shopping experience regardless of how customers choose to browse and buy.

Based on a recent IBM study, mobile traffic and sales have continued to soar as a component of overall online sales. In the fourth quarter of 2013, mobile traffic accounted for nearly 35 percent of all online traffic, up 40 percent year-over-year. In addition, mobile sales neared 17 percent of all online sales, an increase of 46 percent over the same period in 2012.

The new Acme Tools mobile site is designed to reduce load time and enhance the user's experience making it easier to browse, search and purchase using a smartphone. Registered users can utilize cross-platform features that include saved wish lists, saved checkout and the convenience of completing a purchase on a smartphone, tablet or laptop. The new mobile site also offers click-to-call and store locator functions and excellent readability on smartphones.

"The new mobile site expands Acme Tools' e-commerce capabilities," says Steve Kuhlman, VP of corporate operations for Acme Tools. "Mobile optimization ensures Acme Tools' online customers a consistent user experience regardless of platform."

Mobile shoppers will find the same extensive product specifications unique toAcmeTools.com and the exclusive option of shopping by trade, category or brand.

"We recognized the importance of having a mobile friendly site for our customers," stated Paul Kuhlman, VP of merchandise operations and marketing for Acme Tools. "Our online customers will experience the same excellent shopping experience whether they're using a smartphone, tablet or laptop."

Acme Tools' new e-commerce platform is based on the latest version of IBM's WebSphere Commerce, the industry's leading customer interaction platform. Designed through IBM premier business partner BlueSky Technology Partners, WebSphere Commerce provides Acme Tools with a differentiated e-commerce experience to drive better customer engagement and increased sales through a single platform.

The Importance of Staying Engaged
September 2026

There’s an old adage in Washington, D.C.: “It’s not what you know, it’s who you know.” After moving to Washington, D.C., in January of 2001 for what I thought would be a fun two years working for a Member of Congress while I figured out what I really want

Stephen Borg
Government Affairs
Read More
Mentmore Towers, Fort Point, and More
September 2026

The Old Royal Naval College in Greenwich, UK, stands as a sweeping estate that represents the absolute peak of English masonry. Conceived with breathtaking scale and precision, the monumental complex is defined by

Justin Stengel
Masonry in the Media
Read More
The Alhambra
September 2026

High above Granada, Spain, the Alhambra offers masonry professionals something more than an architectural landmark. It is a working lesson in how relatively simple building materials, placed by skilled craftsmen and maintained over generations, can create

Cass Stern
Marvelous Masonry
Read More
The Wall
September 2026

There is a story around Huntley Brothers that some of our guys simply call “The Wall.” I’ve told it enough times over the years that when I start telling it to one of our younger guys, I can see a few of the older ones rolling their eyes. They’ve heard i

Kent Huntley
Chairman’s Message
Read More