Oldcastle BuildingEnvelope Sponsors ???In Pursuit of Architecture???

Oldcastle BuildingEnvelope will sponsor "In Pursuit of Architecture," a conference on buildings and ideas presented by the journal ??Log?? to mark its 10^th anniversary and 29th issue. The conference will be held at The Museum of Modern Art in New York City on Sept. 21, 2013 from 10 a.m. to 5 p.m.

Co-organized by the Department of Architecture and Design at The Museum of Modern Art and Log, an independent journal on architecture and the contemporary city founded in 2003 by Cynthia Davidson, the conference presents a series of roundtable discussions about the physical and conceptual challenges of creating architecture. To learn more about the conference, visit www.anycorp.com/inpursuit.

The conference features the recently built work of 10 ground-breaking architects, selected from an open, international call for submissions: 51N4E (Brussels), Barkow Leibinger (Berlin), C+S architects (Treviso), LAN (Paris), MOS (New York City), Neil M. Denari Architects (Los Angeles), OFFICE Kersten Geers, David Van Severen (Brussels), Preston Scott Cohen (Cambridge), Reiser + Umemoto (New York City) and UNStudio (Amsterdam). These architects will be joined by four architecture critics: Sam Jacob (London), Sylvia Lavin (Los Angeles), Emmanuel Petit (New Haven) and Sarah Whiting (Houston). They will discuss architectural ideas, what it takes to build them, and how to measure the cultural value of architecture.

"This is not a conference about urbanism or alternative practices; rather, it is a conference about how ideas become buildings. Providing this forum for architects from around the world to exchange ideas on exceptional architecture is an extraordinary opportunity," says Ted Hathaway, CEO, Oldcastle BuildingEnvelope. "It helps create awareness of how leading architects are striving for excellence in a world with ever-changing sociopolitical, economic and environmental challenges."