Cass H Stern

Accomplished marketing communications and copywriting professional with 7+ years of experience developing content in the construction, digital media, not-for-profit, and retail industries. I have worked with clients of all sizes, from macro-influencers with 1,000,000+ followers to small corporations launching their first product lines. My experience includes creating innovative and engaging video, photo, and written content informed by industry research and each brand's unique personality.

Roles


MCAA


Social Media - 2020-2022

The Mason Contractors Association of America (MCAA) is the national trade association representing mason contractors. The MCAA is committed to preserving and promoting the masonry industry by providing continuing education, a...


Marvelous Masonry - Soldier Field

Soldier Field, a Chicago landmark and one of the most iconic sports venues in the United States, demonstrates masonry's enduring strength and beauty. Opened in 1924, Soldier Field has undergone several renovations, but its original masonry work remains a

About: Spotlight
Marvelous Masonry: Castillo de Coca

Nestled in the heart of Spain, standing amidst the Castilian landscape, lies the formidable Castillo de Coca, a testament to the grandeur of Spanish medieval architecture.

About: Spotlight
GEN NXT: The Next Generation of Masons

MASONRY Magazine had the opportunity to speak with father-son duo Mike Kern, Sr. and Mike Kern, Jr. Mike Kern, Sr. is a recently retired Masonry Instructor at Burke’s Career and Technology Center in Pennsylvania, and his son, Mike Kern, Jr. has stepped up

MCAA Interview with Tim Leese on Materiality Book

Founded in 1890, Glen-Gery has been a cornerstone of American brick manufacturing for over a century. With a rich history spanning more than 130 years, Glen-Gery has continuously evolved to meet the changing needs of the construction industry. Today,

Marvelous Masonry: The Great Wall of China 

The Great Wall of China is an iconic testament to human ingenuity and perseverance. Winding its way through China's rugged terrain, it is one of history's most impressive architectural feats.

Return on Investment: Improving Efficiency on the Jobsite

Return on Investment: Improving Efficiency on the Jobsite

Mortar Mixers and Delivery System Purchasing Mistakes (and How to Avoid Them)

Mortar Mixers and Delivery System Purchasing Mistakes (and How to Avoid Them)

Success in 2021: An Update on the Florida Department of Corrections’ Masonry CTE Program

Success in 2021: An Update on the Florida Department of Corrections’ Masonry CTE Program

6 Ways to Incorporate Technology and Innovation into Everyday Work Life

6 Ways to Incorporate Technology and Innovation into Everyday Work Life

5 Apps to Help You Unplug from the Digital World

5 Apps to Help You Unplug from the Digital World

Unconventional Stress Management Techniques

Unconventional Stress Management Techniques

Brattleboro Retreat Tower: Historic Masonry

Brattleboro Retreat Tower: Historic Masonry

Modern in the Middle: Brick, Glass, and Steel - Brick and Modernism

Modern in the Middle: Brick, Glass, and Steel - Brick and Modernism

MCAA Communities Update

MCAA Communities Update

Employee Onboarding: Safety

Employee Onboarding: Safety

Masonry Instructor Resources Hub

Masonry Instructor Resources Hub

#Popular: Top MCAA and MASONRY Magazine Social Media Posts of 2020

#Popular: Top MCAA and MASONRY Magazine Social Media Posts of 2020

Night Shift Safety

Night Shift Safety

Social Media Update: Social Series

Social Media Update: Social Series

Restoring and Preserving the Huerfano County Courthouse

Restoring and Preserving the Huerfano County Courthouse

Restoring and Preserving the Huerfano County Courthouse

Restoring and Preserving the Huerfano County Courthouse

The Best Footwear Options For Masons

The Best Footwear Options For Masons

Dealing With Stress On And Off The Jobsite

Dealing With Stress On And Off The Jobsite

Appreciating the Little Things

Appreciating the Little Things

Your Diet and Your Day

Your Diet and Your Day

Getting Ready for the Day Ahead

Getting Ready for the Day Ahead

What Does Heat Safety Mean for Masons?

What Does Heat Safety Mean for Masons?

Helping Veterans Heal: Natural Stone Institute RISEs to the Occasion

Helping Veterans Heal: Natural Stone Institute RISEs to the Occasion

Staying Healthy While You Work

Staying Healthy While You Work

Better Health Means Easier Work

Better Health Means Easier Work

Building Walls Behind Bars: A Closer Look at the FDOC CTE Masonry Program

Building Walls Behind Bars: A Closer Look at the FDOC CTE Masonry Program

Ten Most Popular Facebook Posts of 2020 — Since New Year's Day

Ten Most Popular Facebook Posts of 2020 — Since New Year's Day

A BRIEF HISTORY OF THE MASON CONTRACTORS ASSOCIATION OF AMERICA

A BRIEF HISTORY OF THE MASON CONTRACTORS ASSOCIATION OF AMERICA

Masonry Gives Back: Bricks, Blocks, and Bags for Bikes

Masonry Gives Back: Bricks, Blocks, and Bags for Bikes

Home is Where the Hearth is

Home is Where the Hearth is

Height Safety

Height Safety

Quench Jobsite Thirst with this Year’s Toughest Coolers

Quench Jobsite Thirst with this Year’s Toughest Coolers

Member Sucess Stories: The MCAA Perks Program

Member Sucess Stories: The MCAA Perks Program

Innovations in Workwear

Innovations in Workwear

2019 MCAA Legislative Fly-In Recap

2019 MCAA Legislative Fly-In Recap

Brick Manufacturing

Brick Manufacturing

MCAA Masonry Hall of Fame 2019: A Sit Down With Four Inductees

MCAA Masonry Hall of Fame 2019: A Sit Down With Four Inductees

Game Changer NCMCA Workforce Development and Training Coordinator: Ryan Shaver

Game Changer NCMCA Workforce Development and Training Coordinator: Ryan Shaver